image: oksi_j

Picnics Are Having a Huge Instagram Moment

Published 30/05/2020
By: xxx Published: d/m/Y

When people cannot exist like they want to in real life, they do it on Instagram. But you all know that. It’s a scourge! I love it.

Trends have always pushed us forward and together but social media has made it even more clear than before. If someone looks exceptionally good in a big collar shirt, then we all must look good in big collar shirt! And if someone that is cool drinks a lot of green juices then it’s defiantly the juices that has made her that way and if she can do it, so can we?

image: hillhousvintage

I can’t help but wonder, are picnics the new zoom-in food photos?

As a teenager I soaked up the tips and tricks from celebrities like a sponge. And I’d like to think I know better now. But do I really?

Because earlier this spring when everyone (yes everyone) started having picnics I felt a really strong instinct: I need to have a picnic asap. Preferably yesterday already.

You cannot not draw parallels between the world quarantine and everyones sudden lust for sitting in the grass, breathing fresh air and enjoying good food (or you know just wine). And I know what you are thinking, isn’t this just every spring? And maybe it is. But more so I think it’s the penny finally dropping for our millennial generation: now we see things we have taken for granted, the beauty of nature and the freedom it provides.

This summer I doubt anyone will have a day outside of their homes without thinking about how great it is to be able to just be outside. And really, what is a better way to celebrate that than with a picnic?

image: Matilda Djerf

So, what are the ingredients for a successful picnic? Well, if you ask the big players in the instagram game the list goes about this.

First of all, make sure your location is just right. Maybe a meadow? Or somewhere with a view overlooking the ocean? Your choice.

You can never go wrong with wine and cheese.

Fruit is never a bad idea either.

image: Sara Biderman

Did I say wine? Ok then I’ll go for baguettes.

So, when you have all your ingredients it’s time to look for the perfect accessories. You can never go wrong with a classic chequered tablecloth red, blue, pink whatever.

French sustainable brand Maison Cléo have just launched their own picnic kit with a picnic cloth, matching napkins and scrunchies. A true must for summer.

image: Maison Cléo
image: Maison Cléo

And to top that off

image: Pernille Teisbaek

Maybe I can interest you with a really good basket from Loewe to carry all that wine, cheese and fruits in together with your cute picnic cloth?

image: Camille Charriere

Or why not a shirt from La Veste to match your picnic kit with?

Published 30/05/2020

Fanny Ekstrand is a writer, creative consultant and founder of Hobnob. She says she is the master of vintage shopping and knows all the pasta dishes in the world.

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