To socialize or talk informally preferably over a drink. Word forms: 3rd person singular present tense hobnobs, present participle hobnobbing, past tense, past participle hobnobbed.
But honestly. Hobnob is a safe space for women who prefer iced coffee over a perfectly curated wardrobe. It’s a daycare center for women who are intrigued by trends, but also don’t care. It is an open bar for those who swear on vintage Chanel and whose pension funds hang in their closets.
Over the weekend the fashion world noticed how the Instagram account of Burberry was cleaned up and left empty. People immediately started gossiping about this having something to do with the new creative director Daniel Lee, former creative director of Italian powerhouse Bottega Veneta, and the new era he is expected to bring the British heritage brand Burberry in.
On Monday Lee’s first campaign for Burberry was revealed however the campaign did not contain any clothes designed by the new creative director. Instead, the focus of the campaign was the new logo and symbol, with which Burberry seems to reconnect with the heritage of the brand.
The Burberry new logo features subtly curved letters in contrast with the sans-serif logo premiered out under former leaders Marco Gobbetti and Riccardo Tisci. The brand also released a redesign of its equestrian knight logo carrying a flag that says “Prorsum”, first introduced in 1901 (which would sound like the beginning of time for a brand that is still so current, but it actually isn’t because Burberry was founded back in 1856).
Fanny Ekstrand is a writer, creative consultant and founder of Hobnob. She says she is the master of vintage shopping and knows all the pasta dishes in the world.
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So excited for his first collection, I feel like he has a lot to prove.